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Keywords: Book marketing
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Case Studies
Punascha: marketing strategies of a Bengali publisher
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–18.
Published: 01 October 2011
... development strategy. Assessing the need of non-traditional modes of marketing communications and its role in product promotion. Supplementary materials Teaching notes. Punascha Book marketing Marketing strategy 4Ps Case study India […] it is next to impossible that one can inform...
