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Keywords: Business-to-business marketing, B2C
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Case Studies
BioScience Argentina: BioMobile and the telemedicine market
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–13.
Published: 01 July 2011
... between B2B and B2C business models. Emerging economies Emerging markets High-tech products Launching strategies Business-to-business marketing, B2C Telemedicine Claudio Bedoya, founder and CEO of BioScience (BS), met twice a year with his team in order to plan the firm's objectives...
