Keywords: Daily deal site
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Case Studies
Emerald Emerging Markets Case Studies 1–16.
Published: 29 October 2015
... Teaching Case Competition. Marketing strategies Group buying Daily deal site Collective buying The overall rate of Internet use in the USA increased from 43.08 per cent in 2000 to 81.03 per cent in 2012 (ITU, Geneva, June 2013), and more consumers were searching online for products...

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