... management, entrepreneurship and marketing/channel management, with adaptability for executive Management Development Programs (MDPs). Subject code CSS 3: Entrepreneurship. Corresponding author Arvind Shroff arvind.shroff@iiml.ac.in Disclaimer. This case is written solely for educational...

... and contract research organisation ( CRO ) sector to entrepreneurship, following closure of his organisation during COVID-19 pandemic. He established Sygnet Research Consulting in Ahmedabad in 2021, drawing on over two decades of experience in regulatory compliance, clinical trials and pharmacovigilance...

... insourcing model and control-focused leadership style, or if a more professionalized organizational approach is necessary. The case is suitable for MBA and executive education courses in Marketing Strategy and Social Entrepreneurship in Emerging Markets. The case narrative is based on two in-depth, semi...

... entrepreneurship in the context of an emerging market. Complexity academic level This case was best suited for courses in entrepreneurship, strategic decision-making, branding and business model innovation in emerging markets. It was designed for graduate-level programs, particularly MBA students, and could...

...Robert Venter; Katherine Hofmeyr Learning outcomes The target audience includes postgraduate students of entrepreneurship, social studies and management, as well as individuals attending short courses and learning programmes in social entrepreneurship and social enterprise.At the end of the case...

..., Shabeena faces a strategic crossroads. Lacking support from traditional financiers and resistant landowners, she considers alternatives such as leasing land through women’s self-help groups or deferring the project. The case invites students to critically evaluate the feasibility of social entrepreneurship...

... successful. Complexity academic level This case is designed for undergraduate and postgraduate students in courses related to entrepreneurship, marketing and strategic management, particularly those addressing topics such as brand management, brand positioning, growth strategies and organizational change...

... the NGO’s credibility, and declining the order could jeopardise future prospects. What should she do? Complexity academic level This case is designed for undergraduate and postgraduate courses in entrepreneurship, social entrepreneurship and related business disciplines such as behavioural economics...

.... Corresponding author Bikramjit Rishi drbikramrishi@gmail.com © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Sustainability Sustainable development Marketing strategy Business development Entrepreneurship Mansi Bishnoi, an administrative...

..., Entrepreneurship, Marketing Strategy, Technology Commercialization and Small Business Management. It emphasizes key concepts such as environmental assessment, market segmentation, targeting and positioning ( STP ) and strategic growth decisions. Supplementary materials Teaching notes are available...

... is designed to teach the small business management, entrepreneurship and strategy. The target participants are MBA students specializing in strategy, as well as middle- and senior-level managers from the industry in an executive program in management science. Supplementary material Teaching notes...

... Entrepreneurship Corporate growth Strategy Corporate strategy Ever wondered why our desi-pan resonates with Indians the most? It’s because authenticity, wrapped in tradition and mixed with nostalgia, knows no borders […] Why is it that, no matter how global we become, our taste buds remain loyally desi...

... disguised names; financial and other recognizable information to protect confidentiality. © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Strategy Entrepreneurship Growth Corporate strategy Marketing strategy Family business Competitive...

... for sustainable footwear start-ups in the context of emerging markets (BL-V). To examine how sustainability start-ups integrate sustainability and sustainability intelligence principles – balancing economic viability with social and environmental responsibility – while promoting rural entrepreneurship (BL-V...

... to the mechanics of platform-based B2B business models. Complexity academic level This case study was designed as a suitable subject for discussion in MBA/PGDM and executive education programs alike. The case could be discussed in entrepreneurship and business strategy courses in PGDM/MBA. It could also...

...: Entrepreneurship. Corresponding author Leena B. Dam leenadam@gmail.com Disclaimer. This case is written solely for educational purposes and is not intended to represent successful or unsuccessful managerial decision-making. The authors may have disguised names; financial and other recognizable...

... level MBA/EMBA graduate level and BBA undergrad level in Major Specialization Courses Supplementary Material Teaching notes are available for educators only. Subject code CSS 3: Entrepreneurship. Ahsan Ali Shah 24 years old, from a well-respected Syed family in Sukkur, a household...

...Anil Anirudhan; Malisetty Venkata Suryanarayana; Manjushree P; Bangar Raju I Learning outcomes Learning outcomes: • Understand the four-stage growth model of entrepreneurship; • Examine the difference between incremental innovation and disruptive innovation; • Evaluate the challenges faced by agri...

... systems, health-care management and technology entrepreneurship. This case also best fits short-term and long-term management development programs for technology-driven health care. In terms of the positioning in the course, this case could be used to demonstrate the successful adoption of technology...

... of distribution channel, business strategy, product positioning and branding. Complexity academic level The case is appropriate for use in Master of Business Administration and Post Graduate Diploma in Management programs. It can be discussed in the strategic management, entrepreneurship development...