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1-20 of 81
Keywords: India
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Case Studies
Forging a zero-carbon future: Tata Steel Ltd.’s sustainability transformation in an emerging market
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–9.
Published: 09 April 2026
... of the case is a dilemma faced in 2025 by chief sustainability officer, Dr Raghav Mehta: whether to accelerate commercialization of hydrogen-based direct reduced iron in India or to proceed cautiously with phased pilots. This decision involved balancing technological ambition, financial commitments...
Case Studies
The 5G era – “Opportunity” for Vodafone Idea Ltd.
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–16.
Published: 27 February 2026
... India 5G Turnaround Strategy Turnarounds Corporate strategy Financial performance Despite these developments, the most pressing questions from stakeholders in the last Earnings Call of 15 February 2023 continued to revolve around the company’s debt, liquidity, funding prospects...
Case Studies
Venus Engineering Works: business turnaround for excelling growth
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–10.
Published: 12 February 2026
...Kunal R. Mankodi; Ruchi Agarwal Learning outcomes The case would allow the students to: Understand the competitive strategy of Venus Engineering Works ( VEW ) in the valve manufacturing industry in India. Analyse the internal environment (capabilities and limitations) of VEW using...
Case Studies
KVR Automotive – turning green is it too hot to handle?
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–13.
Published: 10 December 2025
... product like EVs; and Discuss the concepts of lead generation and conversion ratio. Case overview/synopsis The EV industry in India is growing by leaps and bounds. Tata Motors has been a pioneer in both launching EVs and creating an ecosystem for supporting EVs. KVR Automotive, headed...
Case Studies
Bhaumya Innovations: from start-up to scale-up
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–11.
Published: 19 November 2025
... overview/synopsis Deepak Reddy Kongari, a mechanical engineer from Telangana, established Bhaumya Innovations to address the problems surrounding untillable land faced by rural farmers in India. Motivated by the difficulties faced by farmers in his village, Narayanakhed, particularly the issue of stone...
Case Studies
Hathkargha: balancing scarcity marketing and customer satisfaction in the digital age
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Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–14.
Published: 10 June 2025
... Mutneja, the founder of Hathkargha, a premium artisanal sari brand rooted in India’s traditional weaving practices. After nearly a decade of curating handcrafted, limited-edition saris, Shubha faces a strategic dilemma: how to scale her business while preserving the core values of exclusivity, personal...
Case Studies
Ergos: redefining storage infrastructure and market access for small farmers in India
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–39.
Published: 11 October 2024
...Shwetha Kumari; Vineeth M Learning outcomes After completion of the case study, students will be able to analyse the path of the entrepreneurship from idea generation to market development to scaling up business, examine the impact of start-ups like Ergos on India’s agriculture value chain...
Case Studies
Sunfuel Electric: charting a differentiated go-to-market-strategy in the EV charging space
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–28.
Published: 03 October 2024
...-mobility EV charging EV India ESG GTM strategy B2B strategy Asset-lite strategy Game theory Sunfuel Electric’s (SEF) co-founders Sudhir Nayak (CEO and chief driver), who was responsible for strategy, marketing and operational excellence, and Mathew Koshy (head of finance and operations...
Case Studies
PFoods: selecting a segment for a sustainable product
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–25.
Published: 16 April 2024
... on the waves of veganism and sustainable foods, he saw an opportunity in India. PFoods developed and launched two products, namely, Just Plants (plant-based milk alternative) and Plotein (plant-based protein alternative), in collaboration with scientists at the Indian Institute of Science, a premier scientific...
Case Studies
The Zomato dilemma: a realistic growth trajectory and share price fair valuation?
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–32.
Published: 01 April 2024
... in India. Despite the start-up development success in the pre-listing, the firm has exhibited a continuous unprofitable finance performance in the post-listing and has further experienced a volatile share price performance, both of which have puzzled existing and potential investors. In addition, some...
Includes: Supplementary data
Case Studies
The truant distributor: retain or replace?
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–31.
Published: 16 November 2022
... (distributors); and ■ appreciate the importance of managing all stakeholders – internal team and building a strong relationship with the intermediaries – both distributors and retailers. Case overview/synopsis Kavita Kaur, the new Area Sales Manager at Broadway India Pvt. Ltd. (BIPL), had just taken over...
Case Studies
Pyramid Globe Management Institute: working under a paternalistic leader
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–22.
Published: 23 July 2020
.... Leadership Indiginous cultures Organizational behavior Paternalistic Leadership Culture Authoritarianism India Sanjay Singh can be contacted at: sanjay.singh3210@gmail.com © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only The Chairman...
Case Studies
KnoDues – a start-up with a solution to India’s split-expenses problem
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–18.
Published: 12 December 2019
..., the case provides rich insights into lean vs traditional start-up formation, founders’ knowledge, opportunity identification, product development and investment. India is a growing economy with ever-increasing smartphone users and internet consumers. Despite its deep-rooted rural-urban divide in the usage...
Case Studies
Sahaj Crafts: the challenge of alleviating poverty in Western Rajasthan
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Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–45.
Published: 08 May 2019
... for improving rural artisans’ livelihood and skills upgradation. Case overview/synopsis Sanjay Joshi – the promoter and CEO of “Sahaj Crafts” (a social enterprise established in Western Rajasthan, India), an initiative to strengthen indigenous skills and mainstream rural craft products and artworks...
Case Studies
Himalaya: head-to-heel herbal healthcare
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–29.
Published: 29 November 2016
... Publishing Limited Licensed reuse rights only India Strategy Ayurveda Focused differentiator Himalaya Pharma Today, a Himalaya-branded product is being bought every quarter of a second by someone, somewhere in the world. – Meraj Manal, Chairman, Himalaya (BBC, 2003) In the mid...
Case Studies
Indian Railways – World’s largest commercial employer’s social capital inventory
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–27.
Published: 04 August 2016
..., which was enacted to implement the provisions of Washington Convention No. 1 of 1919 ratified by the Government of India in 1921, and Geneva Convention No. 14 of 1921 ratified by the Government of India in 1923. In 1956, the Indian Railways Act was amended by the introduction of Chapter VI...
Case Studies
Can IKEA adapt its service experience to India?
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–14.
Published: 02 May 2016
...Tom McNamara; Irena Descubes Subject area Marketing and Strategy. Study level/applicability BA level. Case overview The case deals with IKEA’s unique service experience, and the company’s plans to expand into India. The question that is dealt with primarily is, “Can IKEA successfully...
Case Studies
Indian Railways: rail ways for Indians
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–30.
Published: 29 April 2016
... management teams could be targeted in executive education programmes as this case discusses time-tested HR practices, policies and strategies which have been sparsely discussed so far and hence can be expected to provide insights to senior corporate managers. Case overview India has and is undergoing...
Case Studies
Renault Duster: dusting away competition or facing a dust storm?
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–9.
Published: 16 April 2015
... management and also for strategic management. It could also be used for an executive development program for marketing and business strategy. Case overview The present case is on the Renault Duster, a compact SUV (sports utility vehicle) launched by Renault India in 2012. Equipped with attractive design...
Case Studies
Xplant: entrepreneurship challenges for student entrepreneurs
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–17.
Published: 25 November 2014
... Foundation to promote production and selling of seasonal and ornamental plants with accessories to prospective buyers. The uniqueness about the organization was that it was solely governed and run by the students of Biotechnology Course at Xaviers College, Ahmedabad, India. However, in early 2012...
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