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Keywords: Insurance sector
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Case Studies
ICICI Prudential: challenges in reaching the last mile
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–27.
Published: 27 November 2020
... Shrivastava was optimistic about the business opportunity in the insurance sector in rural India; however, after spearheading RBC for more than four years, he was not very happy about the achievements of the vertical. Comparing the business sourced through RBC with the total business figure of the company...
