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1-7 of 7
Keywords: Middle East
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Case Studies
The media roller coaster: The Dawn and evolution of Multimedia Ventures in Middle East and beyond
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–25.
Published: 02 January 2020
... industry, both within the Middle East and beyond. Since its establishment in 2008, Multimedia Ventures has embarked on a path of continuous growth with the ambition of globalizing activities to offer various media solutions to customers worldwide. To achieve this objective, the company engaged...
Case Studies
Middle East luxury retail sector – opportunities or uncertainties in the future?
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–39.
Published: 30 September 2016
... on corporate and functional levels. Case overview A group of five senior executive teams of different Swiss luxury and lifestyle companies wanted to enter the Middle East market. To figure out the optimal market entry and operating strategies, the senior executive team approached the Head of the Swiss...
Case Studies
TARA Trade: a marketing challenge in Lebanon
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–17.
Published: 10 October 2013
... Independence November 22, 1943 Currency Lebanese Pound (LBP) (conversion approximately 1,500 LBP to the US dollar) Location Middle East, bordering the Mediterranean Sea, between Israel and Syria Area 4,015 miles 2 (10,452 km 2) Climate Mediterranean...
Case Studies
Implications for recruitment in a multinational organization: a case study of human resource management in the United Arab Emirates
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–11.
Published: 01 October 2011
... rights only Middle East Human resource management Recruitment United Arab Emirates The case is a study of an organization located in Sharjah, one of the seven emirates that form the United Arab Emirates (UAE). The case study is set in a country where there is a governmental priority...
Case Studies
UAE Exchange Centre LLC: business level strategies
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–9.
Published: 01 January 2011
...Janat Shah; Thomas Joseph Subject area Strategy, competitive analysis, remittance industry. Study level/applicability Undergraduate and postgraduate business and management. Case overview This case study examines the money transfer and foreign exchange industry in the Middle East context...
Case Studies
Hay Group in the Middle East
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–4.
Published: 01 January 2011
... for Hay Group, a global management consulting firm. The process and factors involved in making decisions on new office openings in the Middle East region are highlighted. Particular attention is paid to location factors such as legislation, taxes, political risk and market attractiveness. Expected...
Case Studies
Market entry of a western company in the Middle East
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–8.
Published: 01 January 2011
...Rupert A. Brandmeier; Sebastian Hain; Florian Rupp Subject area Entry of a service sector company based in Europe into the Middle East market with focus on Saudi Arabia. Study level/applicability The students should have some familiarity with case studies and should be able to successfully...
