Keywords: Product innovation
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Case Studies
Emerald Emerging Markets Case Studies 1–13.
Published: 27 February 2026
... for graduate and undergraduate students. Supplementary material Teaching notes are available for educators only. Subject code CSS 3: Entrepreneurship. Corresponding author Poonam Vinit Chhaniwal chhaniwalpoonam@gmail.com Sustainability intelligence Entrepreneurship Product innovation...
Case Studies
Emerald Emerging Markets Case Studies 1–12.
Published: 16 April 2015
..., benefited more than 60 community groups and set up around 30 economic ventures. Expected learning outcomes Concept of social entrepreneurship, business model innovation, product innovation, bottom of the pyramid as a market, sustainable development, triple bottom line. Supplementary materials...
Case Studies
Emerald Emerging Markets Case Studies 1–10.
Published: 19 October 2012
...; and learning how to effectively allocate a marketing budget. Supplementary materials Teaching notes are available. International marketing Market expansion Oral health care Product innovation Importer/distributor Small business management Thailand Marketing strategy It was August 2009...

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