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1-6 of 6
Keywords: Public relations
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Case Studies
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–27.
Published: 17 October 2022
...Vineeta Dwivedi; Malay Krishna; Sunny Vijay Arora Learning outcomes This case is intended to help students of business communication and public relations to trace the effects of communication by public figures and understand essential elements of designing effective communication. After working...
Case Studies
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–20.
Published: 17 May 2021
... 2021 Emerald Publishing Limited Licensed re-use rights only Crisis management Corporate communications Risk management analysis Public relations Social media strategy In submitting this case to Emerald Publishing for widespread distribution in print and electronic media, we...
Case Studies
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–47.
Published: 03 December 2020
... of state capture, i.e. managers controlling the political system for their advantage. Students will be able to analyze the decision of whether to collaborate with unethical partners or customers. Case overview/synopsis Bell Pottinger Private (BPP) was a British public relations (PR) firm...
Case Studies
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–16.
Published: 19 February 2018
... 2018 Emerald Publishing Limited Licensed re-use rights only Public relations Social enterprise Volunteer/people management Sponsorship/endorsements Ananthi was not the first or last to face such challenges. Many social entrepreneurs face the challenge of achieving sustainability over...
Case Studies
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–13.
Published: 16 October 2015
...Samshul-Amry Abdul-Latif; Asmat-Nizam Abdul-Talib Subject area This case study can be used for courses under marketing management, international marketing or public relations. Study level/applicability This case study may be suitable for courses which discuss decision-making and/or executive...
Case Studies
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–8.
Published: 21 February 2014
...). Leadership Change Management Crisis Management Communication Human resources Public relations Satyam India It felt like a house where there had been a bereavement, but when people turned up for the wake, instead of expressing condolences and sympathy, they looked at us accusingly and in some...
