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Keywords: Red ocean strategy
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Case Studies
Premier Wallet: banking the unbanked population in Somalia
Available to Purchase
Case Provider:
Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–16.
Published: 04 December 2023
... only. Subject code CSS 3: Entrepreneurship Competitive strategy Innovation Marketing Blue ocean strategy Red ocean strategy Strategy Canvas Africa East Africa Somalia On a typically warm afternoon in October 2022, Abdishakur M. Afrah, the Head of Business Development at Premier Bank...
