... outlay. COVID-19 further complicated her thinking about how to traditionally market and sell books to her client base. As the case concludes, Rogan wonders how to build upon the foundations of her successful bookshop and grow profitability while remaining true to her and the business’s values...

... was being grown on a small scale in cities such as Bahawalpur, Chakwal, Gujrat, Faisalabad and Rahim Yar Khan. Despite his efforts, the total planted area remained less than hundred acres. Exhibit 2 outlines the production cycle and crop requirements to grow quinoa in Pakistan. Marketing Selling...

... the design of sales and distribution channel structure followed for distribution and selling of confectionery products in rural India. Examining whether the existing system is adequate to achieve the goals of the firm. Evaluating the performance of each salesperson and identifying common factors to formulate...