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Keywords: Shared value creation
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Case Studies
Emerald Emerging Markets Case Studies 1–25.
Published: 16 December 2022
... “shared value creation” (Porter and Kramer, 2011): the practice of creating economic value in a way that also creates value for society by addressing its needs and challenges. As per these authors, there are three ways to create shared value: by reconceiving products and markets, by redefining...

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