Keywords: Customer experience management
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
European Journal of Innovation Management (2025) 28 (8): 3648–3660.
Published: 10 June 2024
...Gerard A. Athaide; Jason Q. Zhang; Richard R. Klink Purpose Customer experience management (CXM) and Innovation are two important capabilities on which businesses compete today. However, research to date has not empirically investigated their potential symbiotic relationship. Specifically, does...

or Create an Account

Close Modal
Close Modal