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Keywords: Customer service management
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Journal Articles
Service development in traditional product manufacturing companies
Available to Purchase
European Journal of Innovation Management (2008) 11 (2): 219–240.
Published: 25 April 2008
... of services in manufacturing companies and typical antecedents that are necessary for service development. © Emerald Group Publishing Limited 2008 Customer service management Industrial services Critical success factors Manufacturing industries 1. marketing opportunities; 2...
