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Keywords: Foreign buyer
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Journal Articles
European Journal of Innovation Management (2025) 28 (8): 3596–3618.
Published: 08 July 2024
...Jacek Strupinski; Marzanna Witek-Hajduk Purpose Referring to transaction costs theory, resource based view and social exchange theory, this paper examines the interplay between selected dimensions of suppliers’ relationships with foreign buyers, specifically relational trust, contract specificity...
