Keywords: Pricing
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Journal Articles
European Journal of Innovation Management (2000) 3 (1): 7–15.
Published: 01 March 2000
...Tobias Kollmann Success in innovation management of telecommunication products depends not only on sales, but also, and primarily so, on actual call times by subscribers (e.g. on their mobile phones). It is not only the purchase price that plays a major role for this type of service, but also call...

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