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Keywords: Pricing strategy
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Journal Articles
European Journal of Innovation Management (2002) 5 (4): 185–193.
Published: 01 December 2002
... Financial innovations Competences Pricing strategy Mobile communications Internet Strategy A central element within microeconomic and management theory, notably principal agent theory (e.g. Hart and Holmstrom, 1987; Holmstrom and Milgrom, 1991) and value chain theory (e.g. Porter, 1985...
