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Journal Articles
Journal Articles
European Journal of Innovation Management (2001) 4 (1): 53–59.
Published: 01 March 2001
...Xueli Huang; Geoffrey N. Soutar; Alan Brown New product development (NPD) is crucial to the survival and thriving of a business entity and a firm’s sources of advantages are important to the NPD success. This paper explores the marketing and technical resources adequacy of Australian small...

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