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Keywords: Sales performance
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Journal Articles
European Journal of Innovation Management (2026) 29 (5): 1625–1645.
Published: 30 December 2025
.... Thus, the present research work investigates the effects of combining GenAI competency and CRM capabilities on customer relationship and organizational sales performance. We also examine the role of two moderators, such as technology turbulence (TT) and top management support (TMS), and the way...
Journal Articles
European Journal of Innovation Management (2015) 18 (2): 238–257.
Published: 11 May 2015
... in the number of patent registrations. In this context, the purpose of this paper is to investigate the association between patents and SME sales performance, taking into consideration also patent quality. Design/methodology/approach – The approach uses panel regression model to investigate...
