...), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at Link to the terms of the CC BY 4.0 licence. Virtual try-on Luxury brands Experiential technology acceptance model Signaling theory Augmented reality Consumer behavior...

...KwangWook Gang; Sunwoo Kim Purpose This study examines how deep-tech startups transition from public support to private capital. Drawing on signaling theory and the resource-based view, we investigate how firm age, R&D intensity and export activity – individually and as a signal bundle – shape...

... of planned behavior, the diffusion of innovations theory as well as the signaling theory, among other conceptual frameworks, can be used to investigate different facets of crowdsourcing and crowd-investing. Mark Anthony Camilleri is the corresponding author and can be contacted at: mark.a.camilleri...