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Keywords: Small and medium-sized enterprises
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Journal Articles
European Journal of Innovation Management (2024) 27 (1): 233–262.
Published: 06 July 2022
...Hyojin Kim; Daesik Hur Purpose This study focuses on how a small and medium-sized enterprise's (SME's) main strategic orientation can affect SMEs' approach to innovation. The authors aim to answer the following simple yet important questions: how do SMEs with market orientation (MO) and those...
