Faculty responses to business school branding: a discursive approach Available to Purchase

Sanne Frandsen (PhD) is a Postdoctoral Researcher in business administration at Lund University, as well as at Stockholm School of Economics. She uses critical, ethnographic and narrative approaches to study individual and organizational identity work, stigmatization, branding and sales. Her research has been published in Management Communication Quarterly, Scandinavian Journal of Management, Journal of Organizational Ethnography, Journal of Management Development and Tamara.

Manto Gotsi earned her PhD in marketing from the University of Strathclyde, is a Reader in marketing at Westminster Business School and the Research Leader of the Marketing and Business Strategy department. Before joining the University of Westminster in 2016, Manto was a Senior Lecturer at Cardiff Business School and previously held academic positions at Brunel Business School and Aberdeen Business School. Her research explores the nature and management of tensions and paradoxes across organizational, team and individual levels. Her work has been published in Human Relations, Journal of Product Innovation Management, European Journal of Marketing, International Small Business Journal, Technological Forecasting and Social Change, and International Marketing Review, etc.

Allanah Johnston (PhD) is a Lecturer in Human Resource Management at Newcastle University Business School. Her research critically examines organizational behaviour (e.g. humour in the workplace, gender and identity), strategic change (e.g. organisational ambidexterity in professional service firms) and organizational branding.

Andrea Whittle is a Professor of Management at Newcastle University Business School. Before joining Newcastle University in 2013, Andrea held a Chair in Organization Studies at Cardiff University. Her research is driven by a passion for understanding the role of language in management settings and is informed by theories and methodologies from the fields of discourse analysis, narrative, discursive psychology, ethnography, ethnomethodology and conversation analysis. She has conducted research on management consultants, identity, branding, organizational change, technology and strategy.

Stephen Frenkel is a Professor of Organization at the UNSW School of Business at the University of New South Wales in Sydney. He is co-director of the international Garment Supply Chain Governance Project funded by the Volkswagen Foundation, with Wellcome Trust and Riksbanken Jubileumsfond. Stephen is an editorial board member of Industrial and Labor Relations Review, the International Journal of Human Resource Management and Work, Employment and Society. His current research interests are labour and environmental standards in global supply chains and work and management in China.

André Spicer is a Professor of Organizational Behaviour at Cass Business School, City, University of London. His most recent books are Business Bullshit and Desperately Seeking Self Improvement.