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Keywords: Appropriation cycles
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2018) 52 (9-10): 1886–1908.
Published: 15 August 2018
... role of cultural capital in the appropriation cycles and interpretative responses of an aesthetic experience. Design/methodology/approach This research uses a single case study design of Miró’s blockbuster exhibition, and draws on multiple sources of evidence, notably 50 in-depth visitor interviews...
