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Keywords: Collective efficacy
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2023) 57 (5): 1380–1406.
Published: 31 March 2023
... that frontline employees’ collective efficacy attenuates this relationship by shifting the turning point of the curvilinear effect to the right. Furthermore, TMT frontline competence amplifies both the positive and negative effects of TMCI on customer satisfaction. Research limitations/implications...
