... is minor, or when the arrangement results in economic or technical benefits for the consumers. States marketing executives have, therefore, to take note of both national and community legislation in EEC countries. Reports that recently, companies that market in the Common Market countries, have become more...

...Christina Fillop Examines the effect on the marketing policies of retailers and manufacturers and the protection of consumers of the laws of unfair competition which exist in most member states of the Common Market. Look at the restrictions and prohibitions on marketing practices included...