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Keywords: Consumption externalities
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Journal Articles
Social learning and network externalities in decision making
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2017) 51 (1): 157–176.
Published: 13 February 2017
... 19 10 2015 10 02 2016 02 07 2016 20 09 2016 © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Network externalities Consumption externalities Film industry Network, or consumption, externalities arise when the utility...
