... Licensed re-use rights only Marketing Consumer marketing Culture Consumption Consumer research Consumer Qualitative research Cosmetics Craft production In a world increasingly dominated by rationality and consumption, the human longing for a deeper connection with nature and a sense...

...Taehyun Kim; Hoon‐Young Lee Purpose The purpose of this paper is to compare and validate the results of two clustering methods for the segmentation of the market for prestige cosmetics in Korea, and to draw conclusions about their general practical usability. Design/methodology/approach...

...Robin A. Coulter; Lawrence F. Feick; Linda L. Price Research conducted in the early 1990s in Hungary indicated a lack of knowledgeable and influential personal sources in the cosmetics product category. The purpose of this article is to examine women cosmetics opinion leaders in Hungary...