... for participants as a result. The paper concludes by considering the implications of the MDP for marketing education, theory and practice. © Emerald Group Publishing Limited 2004 Action learning Marketing theory Education Curriculum development One of the pioneers of action learning, Reg...

... of logical positivism. Try reading a typical journal article of the 1970s and 1980s and relate it to marketing reality! Curriculum development Experiental learning Learning styles Management education Millennium My colleagues really challenged me when they told me that my paper will identify...

.... © MCB UP Limited 1999 Business education Curriculum development Internationalization strategy Iran Sweden In this era of globalisation, products and services are crossing borders at an increasing rate, supplying the needs and wants of consumers, businesses and other...