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Keywords: Destination marketing
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2017) 51 (11-12): 2101–2117.
Published: 14 November 2017
...Kathy Hamilton; Matthew Alexander Purpose The purpose of this paper is to raise awareness of the mobilities paradigm by exploring the role of tourist mobilities in destination marketing. This is important as studies that explore the impact of modes of transport on the development of destinations...
