...Reema Singh Purpose Given the growing prominence of voice-activated artificial intelligent devices (VAIs) as the strategic market-facing technology for grocery purchases, this article aims to bring together theories on anthropomorphism, trust, emotional attachment, self-connection and self...

...Pavlos A. Vlachos Purpose This paper aims to examine the influence of corporate social performance (CSP) on the emotional attachment of consumers to firms. In contrast to past CSR studies, this research seeks to investigate the role of personality variables as moderating factors. Design...