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Keywords: Employee relations
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Journal Articles
Cope's and the Promotion of Tobacco in Victorian England
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (1986) 20 (9): 5–26.
Published: 01 September 1986
... public in 1885, before being swallowed up by Gallagher's in 1952. Looks at branding and standardizing in this era and shows how Cope's were leaders in this field making them a very prosperous concern indeed. © MCB UP Limited 1986 Advertising Brands Employee relations Tobacco industry...
