... and investments in brand building affect consumers’ willingness to pay a higher price, or to what extent these effects vary across different contexts. This is the second gap we address in this research. Branding Food products In the words of Hanssens et al. (2009 , p. 116), although the key...

... healthier eating – will benefit from a better understanding of family interaction and conflict. Culture (sociology) Conflict Family Decision making Food products Norway This study attempts to provide a more holistic view of the relationship between satisfaction and consumer behaviour...

...Geir Sogn‐Grundvåg; Jens Østli Purpose This study sets out to explore how consumers evaluate unbranded and unlabelled food products and to what extent they are able to select the products with the highest potential to meet their expectations regarding eating quality. Design/methodology/approach...

... understand consumer response to their packages. this paper aims to investigate this issue. Design/methodology/approach The paper examines these issues using a conjoint study among consumers for packaged food products in Thailand, which is a very competitive packaged food products market. Findings...

...George Chryssochoidis; Athanassios Krystallis; Panagiotis Perreas Purpose The present study using the Consumer Ethnocentric Tendencies Scale (CET‐SCALE) aims to evaluate the level of consumer ethnocentrism (CE) and its implications on their evaluation of food products. Furthermore, it seeks...

.... Situational and attitudinal factors. 3. Product knowledge. 4. Level of information search. © Emerald Group Publishing Limited 2007 Food products Consumer behaviour Shopping Almost 40 years have passed since Lancaster (1966) published his now famous product characteristics...

... Emotional, cognitive and attitudinal reactions to four advertisements for food products were collected from matched homogeneous student samples in Croatia, The Czech Republic, Hungary, and Poland. In addition to analysis of variance, a comprehensive structural equation model was tested separately for each...

.... Discount stores Retailing Food products Consumer behaviour The grocery retailing sector has gone through significant changes during the last 20‐30 years. First, the traditional corner shop is missing, and a variety of grocery store alternatives has emerged, including supermarkets, hypermarkets...

... organizations Food products Communities The great thing about poverty is that it is a problem that you can throw money at (respondent's quote). Since its inception in 1844, the co‐operative society has grown into an international movement. Originally founded as a reaction to illegal merchant...

... that subjective norms are a key factor in understanding Indian consumers’ new food purchase decisions regardless of their level of innovation. Specifically, subjective norms are found to have direct effects on attitudes, intention to buy, and purchase behavior for new processed food products. Surprisingly...