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Keywords: Information manipulation theory
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2025) 59 (13): 596–624.
Published: 20 November 2025
... this, the authors introduce information manipulation theory to the domain of marketing research on dark patterns. Design/methodology/approach This study incorporates a 2 × 2 between-subjects design to collect data (n = 372). Structural equation modeling is used to assess relationships between...
