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Keywords: Interface management
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Journal Articles
European Journal of Marketing (2022) 56 (1): 31–71.
Published: 14 October 2021
... research Interface management The movement of complaint behaviour from traditional channels (such as complaint hotlines, conventional mail and email) to social media has introduced an infinite number of VPOs to what was once viewed as the “lonely experience” of complaining (Ward and Ostrom, 2006...
Journal Articles
European Journal of Marketing (2004) 38 (1-2): 73–98.
Published: 01 January 2004
... presents considerable scope for further inquiry for a number of reasons. Interface management Marketing strategy Human resource management Services United Kingdom The model draws on previous related works in its focus on interdepartmental interactions. Jaworski and Kohli (1993) , for example...
Journal Articles
European Journal of Marketing (1990) 24 (1): 29–43.
Published: 01 January 1990
... of each other′s function was there dissonance between marketing and finance. © MCB UP Limited 1990 Australia Food industry Interface management Finance Marketing Management accounting ...

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