Keywords: Interface management
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Journal Articles
European Journal of Marketing (2022) 56 (1): 31–71.
Published: 14 October 2021
... Emerald Publishing Limited Licensed re-use rights only Complaint management Social risk Social exchange theory Social media virtually present others Consumer behaviour Employee communications Interaction Perception Consumer attitudes Services marketing Marketing research Interface...
Journal Articles
European Journal of Marketing (2004) 38 (1-2): 73–98.
Published: 01 January 2004
... interactions. Specifically, the aims are to model the antecedents of marketing/HR interactions and thereafter assess the impact of the latter on marketing strategy implementation. © Emerald Group Publishing Limited 2004 Interface management Marketing strategy Human resource management Services...
Journal Articles
European Journal of Marketing (1990) 24 (1): 29–43.
Published: 01 January 1990
... of each other′s function was there dissonance between marketing and finance. © MCB UP Limited 1990 Australia Food industry Interface management Finance Marketing Management accounting ...

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