... and can be contacted at: smoon13@uncc.edu 07 06 2015 22 10 2015 18 11 2015 26 11 2015 © Emerald Group Publishing Limited 2016 Emerald Group Publishing Limited Licensed re-use rights only Korea Survey Market segmentation Regression analysis Entertainment...

... and Hult, 2006 ; Kim and Stoe, 2004). According to O'Cass (2001) who argues that satisfied consumers with past purchasing experiences tend to influence their brand loyal behavior. © Emerald Group Publishing Limited 2010 Internet marketing Purchasing techniques Internet shopping Korea...

... stress and organizational commitment in industrial salesforces in the USA, Japan and Korea. From surveys of salesforces selling electronic products and components, reveals inter‐country differences and highlights the importance of conducting cross‐national studies on salesforce issues. Employee...

... differences, and advanced media technology. A review of the literature suggests a need for comparative analysis of advertising practices. Analyses, empirically, magazine advertisements from the US, UK, France, India and Korea to identify cross‐cultural similarities and differences in the visual appeal...