Keywords: Least square approximation
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Journal Articles
European Journal of Marketing (2008) 42 (3-4): 502–525.
Published: 04 April 2008
... Marketing communications Internet Business planning Mathematical modelling Least square approximation Denmark In contrast to the slow adoption of the mobile internet in Europe and USA, the mobile internet has been adopted heavily in Japan (Ishii, 2004). As companies begin to realize...

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