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Keywords: Marketing Public libraries
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (1984) 18 (2): 56–64.
Published: 01 February 1984
... of the library's public that it can hope to survive. Information services Marketing Public libraries United Kingdom 56 Public Libraries Can and Do Make a Difference: A Case to be Proved by Pat Coleman Public services of all kinds are at present under pressure from two sides central government...
