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Keywords: Media agenda–setting theory
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2026) 60 (6): 1506–1543.
Published: 19 May 2026
... guidelines Climate-friendly food consumption Media agenda–setting theory Media framing theory Quantitative content analysis This study adopts a holistic and exploratory approach to examining public opinion concerning climate-friendly food consumption, considering various relationships among...
