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Keywords: Misinformation
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Journal Articles
Abigail B. Schneider, Jason Stornelli, Sunaina Chugani, Michael G. Luchs, Tiffany Vu, Tavleen Kaur, David Glen Mick
Journal:
European Journal of Marketing
European Journal of Marketing (2025) 59 (6): 1482–1502.
Published: 27 March 2025
...Abigail B. Schneider; Jason Stornelli; Sunaina Chugani; Michael G. Luchs; Tiffany Vu; Tavleen Kaur; David Glen Mick Purpose Misinformation is a major threat to individual, organizational and societal well-being. Combating it requires change on multiple levels. The purpose of this paper...
Includes: Supplementary data
