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Keywords: Multi‐stage Sampling
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (1985) 19 (5): 32–41.
Published: 01 May 1985
... of the needs of a firm in the absence of hard data and on operational involvement of decision makers. © MCB UP Limited 1985 Models Multi‐stage Sampling Salesforce Small firms 32 Implementing a Multistage Salesforce Model in a Small Company by A. Tansu Barker University of Canterbury...
