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Keywords: Online archival data
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2023) 57 (13): 111–151.
Published: 11 July 2023
... on online archival data from the AirbnbHell.com website, where people share their stories about their Airbnb-related negative experiences. The authors reviewed 405 hosts’, guests’ and neighbours’ stories and coded the identified forms of misbehaviours into categories. The typology thus developed...
