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Keywords: Operational outcome controls
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2021) 55 (10): 2674–2699.
Published: 27 July 2021
... and phone operational outcome controls to drive sales agent performance, varying in degrees by industry. Even as inside sales managers focus on creating an employee-centric autonomous motivational work culture, the overarching controlling factors associated with phone operational outcomes dampen an inside...
