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Keywords: Order processing
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Journal Articles
European Journal of Marketing (1976) 10 (1): 5–12.
Published: 01 January 1976
... interplay among several variables determining the outcome of bidding. Stresses the importance of screening procedures and earlier relations with customers. © MCB UP Limited 1976 Tendering Order processing Measurement Printing Sweden |5 Order Rates in Bidding by Lars Engwall For firms...

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