Keywords: Productivity
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Journal Articles
European Journal of Marketing (2001) 35 (5-6): 524–548.
Published: 01 June 2001
...Shelby D. Hunt Resource‐advantage theory is an interdisciplinary, evolutionary, process theory of competition that is proving to be extraordinarily provocative. A General Theory of Competition: Resources, Competences, Productivity, Economic Growth pulls together many of the articles that develop...

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