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Keywords: Relational CSR
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Journal Articles
Female CEOs and corporate social responsibility: effect of CEO gender on relational and rational CSR
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2024) 58 (10): 2129–2168.
Published: 02 August 2024
... performance, firms led by female CEOs outperform those led by male CEOs with regard to their relational CSR performance. Furthermore, the authors also find that different types of CEO power (i.e. managerial power, legitimate power and formal power) moderate the link between CEO gender and types of CSR...
Includes: Supplementary data
