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Keywords: Relational engagements
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Journal Articles
European Journal of Marketing (2025) 59 (6): 1567–1583.
Published: 24 July 2025
... Note(s): Relational engagements with (A) local agencies, (B) teens and (C) medical practitioners represent long-term strategic network-building. (1) Organizational partnerships and (2) capacity building (Ozanne et al., 2022) illustrate this research’s primary impact pathways. Outcomes...

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