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Keywords: Service separation
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2018) 52 (11): 2234–2250.
Published: 22 October 2018
... to acceptance. Computer-mediated technologies have increasingly separated consumers and service providers, and health care as a context is no exception (Green et al., 2016 ; Hartley and Green, 2017). Service separation refers to a spatial (Keh and Pang, 2010) and/or temporal separation (Green...
