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Keywords: Smoking
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (1995) 29 (11): 6–17.
Published: 01 November 1995
...Gerard B. Hastings; Philip P. Aitken There has been a long debate about whether there is a link between tobacco advertising and children′s smoking. Reviews the evidence for such a link drawing on a wide range of academic research that has adopted three approaches to the problem: studies of consumer...
