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Keywords: Social network positions
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Journal Articles
Molly R. Burchett, Rhett T. Epler, Alec Pappas, Timothy D. Butler, Maria Rouziou, Willy Bolander, Bruno Lussier
Journal:
European Journal of Marketing
European Journal of Marketing (2024) 58 (3): 733–755.
Published: 06 December 2023
... 08 2023 06 10 2023 08 10 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Service ecosystem Thin crossing points Social network positions Relationship optimization Social capital Value cocreation Networking strategies...
