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1-11 of 11
Keywords: Supply chain management
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2018) 52 (9-10): 1981–2004.
Published: 14 September 2018
... product innovation projects. Thus, OLF is an important driver of the focal SME’s product innovation performance. Innovation Supply chain management Buyer-seller relationship Supplier relations This study also expects that ISF will have a stronger positive effect on product innovation...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2012) 46 (5): 684–711.
Published: 25 May 2012
... Supply networks Relationship identity Supply chain management Business links Companies are part of networks of suppliers, customers and other audiences with whom relationships are established (Håkansson and Snehota, 1995). Increasingly, companies use collaborative business relationships...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2011) 45 (3): 358–382.
Published: 05 April 2011
...Michael Bourlakis; T.C. Melewar; Mohammad Asif Salam Purpose Despite intense research interest in supply chain management (SCM) over two decades, there is still uncertainty as to what SCM is and how behavioural determinants have an impact on it. The purpose of this study is to explore the linkages...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2010) 44 (7-8): 972–996.
Published: 27 July 2010
... Non‐profit organizations Distribution channels and markets Supply chain management United States of America The non‐profit sector has been under rapid growth in recent years. The number of non‐profit organizations in the USA has increased by nearly 36.2 percent from 1,084,939 in the 1996‐2006...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2010) 44 (7-8): 1121–1139.
Published: 27 July 2010
... developed collaborative platform is established between partners, featuring proactive shipment‐based alerts and the integration of event‐planning capabilities. Freight forwarding Supply chain management Distribution channels and markets Information exchange Norway The movement of goods...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2009) 43 (5-6): 630–639.
Published: 29 May 2009
... difficulties in evaluating performance compared with firms that emphasise cost reductions for end‐customers. Marketing strategy Buyer‐seller relationships Value chain Supply chain management Firms rarely create value in isolation. Many managers who had previously added value to their companies...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2008) 42 (11-12): 1170–1178.
Published: 14 November 2008
... Emerald Group Publishing Limited 2008 Corporate strategy Organizational planning Marketing planning Small to medium‐sized enterprises Uncertainty management Supply chain management In a dynamic environment where change occurs in unpredictable ways, the challenge for a firm is to have...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2007) 41 (1-2): 159–180.
Published: 20 January 2007
... Supply chain management Business performance It has been suggested that relationships between two firms should not be viewed as isolated dyads as they are often subject to the influence of other “connected” relationships (Achrol et al., 1983 ; Anderson et al., 1994...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2006) 40 (11-12): 1169–1177.
Published: 01 November 2006
... 2006 Companies Channel relationships Distribution channels and markets Supply chain management The removal of intermediaries from distribution channel describes a situation of relationship termination. Although much is known about how inter‐firm relationships are formed...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2004) 38 (7): 790–808.
Published: 01 July 2004
...), and so has been the obstacle to the implementation of the “modern” and “rational” philosophy of quick response (QR) and supply chain management. In addition to this, fashion firms are always faced with considerable risks of imitation by their competitors, which can sometimes nullify its own innovation...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2004) 38 (7): 809–834.
Published: 01 July 2004
...Belinda Dewsnap; Cathy Hart As a supply chain management initiative, category management has to date been the almost exclusive preserve of the grocery sector and, within that sector, limited to food categories. This paper proposes that the fashion industry might usefully follow the grocery...
